Instagram is an amazing platform for promoting merchandise, business services, deals, and pretty much anything that’s worth promoting. In the body building industry, Instagram has birthed life for many public figures to draw profit by promoting merchandise. You no longer have to be the strongest, biggest, or even win any competitions to make money body building. All it takes is the right image and the right audience. More importantly, the right audience. In order to develop this audience it takes time and slow natural growth, unless you follow some of these quick tips to grow your Instagram bodybuilding audience!
Get Active in the Instagram Fitness Community
In order to gain the right followers you need to begin by following the right amount of people. Here’s a quick list of some popular fitness accounts currently on Instagram:
- @nikkimetzger
- @hannaheden_fitness
- @alexia_clark
- @cory_fit
- @hollykeskey_koester
- @therock
- @thebenbooker
- @emilyskyefit
- @getfitwithgiddy
- @bjgaddour
- @jaycardiello
- @mathewfras
- @willthetrainer
- @andyspeer
By giving these accounts a quick follow, even it is temporary, it offers you a sub-platform to interact with your target audience and begin to make a name for your body building brand. Leave comments, like posts, follow users that interact with some of the above accounts. The overall exposure is an important aspect to growing your account effectively. One follower leads to another, which leads to another, and another, and so on. It is important to stress that these engaging behaviors are crucial, however, you do not need to comment on every followers account! Keep it consistent, keep it concise.
Keep Your Friends Closer and Your Enemies Closer
Wait what? Who are my enemies? Your competition, that’s who! A great way to grow your account quickly is to mimic methods that are proven to work. Research your competition and overview their pages.
What kind of material are they posting? How many likes do they get? What types of posts get the most likes? How often do they post? What hashtags do they use?
These are important questions to ask when basing your account off of the structure of another account. Try and do what these successful accounts already do – and then do it better! Easier said then done.
Hashtags
Do not underestimate the power of the hashtag. Hashtags bring people interested in a similar topic to the posts tagged with them. Search #dogs and you get dogs. Search #fitness and you get fitness. Simple enough. Now the only trick is finding the right hashtags to use in order to draw in the most people who are interested in what you are posting. Don’t use hashtags that are too specific yet avoid hashtags that are too broad. It is a tricky game to play. Below is a list of some of the most popular fitness related hashtags.
- #Cardio
- #Cycling
- #FitFam
- #FitLife
- #Fitness
- #FitnessAddict
- #GetHealthy
- #GetFit
- #GymLife
- #Marathon
- #NoPainNoGain
- #TrainHard
- #WeightTraining
- #Workout
- #YouCanDoIt
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Huh?
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